Dog Ear Publishing has an interesting negative-marketing approach to competition among self-publishers (subsidy publishers), which might be useful to the those considering various print-on-demand publishers. Dog Ear first lists the Self Publishing Pros & Cons, suggests a strategy for comparing various POD publishers/printers Read More
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June 11, 2009
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Arguing About Process Journalism ('Beta' Journalism)
June 9, 2009
Instead of the finished story as published in a print newspaper in, say, 1980, fully researched, reported, fact-checked, and final, stories on the Web are being reported as they are investigated. Here are some pieces online about process journalism (which is apparently different from link journalism but I'm not sure how), in Read More
Memoir: Show AND Tell (an interview with Patricia Hampl)
June 6, 2009
"I think that the reason memoir is a dynamic form today is not because we happen to be a tell-all society," Patricia Hampl said in an interview in 2004. "What I think really has given torque to the genre, has made universities suddenly make room for this genre has to do with...this thing called a story, Read More
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The difference between marketing, publicity, and advertising
June 3, 2009
In an excellent audio interview on the Great Writers Book Marketing Series, John Kremer (author of 1001 Ways to Market Your Books)-- get the Sixth Edition) explains the difference between publicity, advertising, and marketing. Publicity is getting some form of media to do a story about you. (You may have to pay someone to help you Read More